Gaining links for your website can be a tedious task and the problem is you have to acquire a lot of them to see results. There are many ways to gain links, but this also leaves a lot of room for mistakes. In this article, we will focus on 5, very easy tricks you can incorporate to gain quality links while you, your employees or even your kids are surfing the web. By practicing these habits or making sure your employees do, you will see results - Guaranteed./
Habit Number One: Memorize the html link tag
This is one mistake MANY do when building links, is simply writing their website such as http://website.com as a link, wasting valuable rank juice. Understanding that a backlink should be a keyword is the first step to good rankings. See, getting a link from a high PageRank site is good, regardless of how the link looks, because you still get the juice from the site which will improve rankings for keywords in your title, h1 tags, etc., but adding a keyword within a link will double your chances (if not more) for ranking that specific keyword. With that said, instead of writing something like "For more information on cheap wholesale clothing visit http://www.website.com", write "For more information, visit
<a href="http://www.website.com">cheap wholesale clothing</a>".
Habit Number Two: Make a Comment
And no, not on Facebook. When reading through a blog post, a good article, or whatever it is you like to read, you will have the ability to comment on that post. Make it a habit to always post a comment when you can because these often allow a link back to your website. A standard blog comment sections will have three fields: Name, Website & Comment and it will be laid out like this after submitting:
<a href=”Your Website:”>Your Name</a> Your Comment. In most cases, the author will also have to approve your comment before it gets active on the site, so try to give a good comment and make it less obvious that you are acquiring a backlink. Knowing that the 'name' field becomes the keyword link tempts visitors to leave names like 'quality diamonds' or 'dog food online' which is an easy way to NOT get approved. Feel free to comment on this post for example.
Habit Number Three: Know Your PageRank
PageRank defines a websites authority on the web. If a website with a PageRank of 3 is targeting the same keywords as a PageRank 2 website, the website with the PR of 3 will most likely be ranked higher for that keyword. Not only does a PR determine the authority of a site but it also determines how much value your link will have if it links back to your website. A PageRank increases by accumulating more and more links - the better the quality of the links, the better the rankings and the probability of your PageRank to increase (Level up!). Knowing where your links are coming from and its quality is a very important thing to know. Almost every browser will have PR checker plugin for you to easily see a PR of a site, or you can simply do a Google search on "PageRank checker" or similar.
Habit Number Four: Spread the Juice
It is important to know that the search engines do NOT index complete websites - they index pages from a website. When linking to your websites index page, you increase your index pages authority, therefore it is likely that that page will rank first on the search engines. Your index page links to your other pages on the site, which is how the link juice is then transferred and helps rank your sub-pages throughout the site. This is crucial because many make the mistake to link only to the index page making it quite obvious that you are probably doing these links yourself. It's a good habit to also link to sub-pages since the juice will remain on the site and it will make it seem more natural. Link to your product category pages, service or other pages once in while.
Habit Number Five: Think Like a Spider
Finally, you want to always be aware of your websites structure. Think like a search engine spider, make sure all your pages are unique in Title, Description and Content. Any duplication of content affects your website quality negatively. Make it a habit to create a completely new title, description for every page you create on your website and make sure all links are clearly described when linking to those pages. This is also called On-Site SEO and if not done correctly, will make your link building efforts pointless.